Monday, March 23, 2009

Tip of the Week: Designing Your Website

A good website will have three to five images on the homepage including a good logo, an emotional image, and at least one product image. The logo should be placed in a prominent location, the emotional image should make the user feel something about your product, and the product image or images should portray the best use of the product being sold.

You can create a logo yourself using one of several design programs or you can go to a logo or graphics website and pay a company to create one for you. When looking for emotional and product images, you may want to contact your supplier, look on sites that sell graphics, or take some photos of your own. You can Google search an emotional image or use one that has been taken of someone using your product. You can also use a site like iStockphoto.com for professional images that cost only a dollar or two per image.

Once you find the images you are ready to design your page. When designing your webpage, it is very important to remember to use five design principles: proximity, alignment, repetition, contrast, and flow. Using these principles will make your site visually appealing to customers.

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